Job Search Strategies
Job searching is a competitive event that requires a strong mix of strategies to achieve success.
If you are in career transition or looking for new job opportunities, I recommend you read my earlier articles entitled “Managing Career Transition” & “Applying Key Marketing Communication Principles in Job Search Campaigns”; the URLs are given at the end of this article.
Job searching is a competitive event that requires a strong mix of strategy and tactics. Success in a job search depends on the following:
- The total no. of hours per week a job seeker spends on job search related activities, such as responding to published openings, networking, researching jobs, identifying and meeting influential people who can “open doors to opportunities”, and so on. Sadly in many cases, this tallies up to just a few hours per week. One needs to treat job search as a full-time job.
- An effective job search campaign relies on the implementation of various strategies. There are mainly four strategies as listed below. These may be classified as “passive” or “active” approaches depending on the amount of meaningful person-to-person contact that you have. Many jobs are found by active approaches.
- The key to success in any job search is to divide time and effort proportionately among all four methods.
An effective job search campaign relies on the implementation of four methods of searching. They include:
- Responding to published openings—on job portals, company websites, LinkedIn etc.
- Working with recruiters and search companies
- Contacting potential employers directly
- Networking – Locating a “bridge” into a target company
Networking is by far the most effective job search technique. Networking is simply talking with people and exchanging information about any number of topics. It involves establishing and maintaining relationships in order to exchange information and ideas of common interest. For the job search, networking provides a focused approach to meeting new people, obtaining information and gaining access to hidden opportunities. Networking is the ongoing process of obtaining, from personal contacts, industry information leading to job leads.
Relationship networking has value above and beyond finding a new job. It typically is used in “Career Management” by top performers who often get to the top in part because they have great access to information through a business-related relationship network.
Thank you for reading! I hope this is helpful to you and those around you.